Don't Be the Bearer of Errors
"I've heard that major media companies won't work with my post-production company without an Errors and Omission policy in place. Why does that matter if I'm a post house?" - Luke, CA It only matters if you're involved with the film at a higher level than just post work, Luke. "Most major film distributors won't distribute a movie unless the primary production company has at least 10 years of E&O coverage in place.", says Randy Frankel of Frankel & Associates, California's largest provider of production insurance. "We usually provide that coverage in the form of a 3 year policy that comes with 7 years of what's called 'rights endorsement' coverage. That makes sure that if someone sees the film on DVD 5 years later and says, 'Hey! They used my song without my permission', the distributors' legal costs are covered." Frankel went on to add that companies doing just a small portion of the post work on a film can sometimes avoid the need for an E&O policy by requesting that their name simply be added to the production company's policy. "Not many post production companies know that", Frankel said.
Get Down With a New Online Sound
"I'm trying to talk my boss into using sound on our company website, but she doesn't want to risk playing songs that drive customers away. What can we do?" - Lisa, FL Once upon a time, experts would have steered you towards creating an immersive Flash microsite with a soundtrack like "She Moved Across The Water" (#BF202549 -$59.95). While interactive Flash sites are well-suited for branding campaigns like this Webby-award-winning campaign for the Audi A5 (love that piano music!), they've largely gone the way of dot coms and the Backstreet Boys. You'll have better luck presenting the latest version of www.americanexpress.com to your boss. The design team's use of button sounds and musical stingers during the bill paying process makes you feel like you're adding a phone number to your cell phone. It's effective, yet subtle (much like Amex's annual fees). Short, professionally-sounding audio elements such as "Free Fall" (#RFM100746-$9.95) are a great way to subtly say to your users, "This step is done. What's next?".
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Best Corporate Soundtracks of '08
Motivate your team with this inspiring collection of royalty free corporate music. This album features a range of musical styles, including rock and electronica, perfect for use as slideshow music, PowerPoint music, or corporate training videos.
Alternative Rock 10
Add a modern edge to your projects with this collection of royalty free alternative rock music. Full of energy with catchy, edgy, and gritty guitar sounds, this album is ideal for use as corporate music or background music for TV, film, and advertising, a great contemporary addition to any production music library.
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